Ludacris: 25 Years of Music and Timeless Style
Ludacris reflects on his 25th anniversary in the music industry and his collaboration with Movado on a new watch collection.
As a child, Ludacris already had a sense of style, wearing a yellow-gold timepiece given to him by his father.
My dad bought me a Movado watch when I was young. I was probably 6 or 7 years old, he recalls. Although he no longer has the watch, it sparked a lifelong interest in timepieces.
Ludacris has partnered with Movado to recreate the watch, infusing it with his own legacy. This collaboration comes as he celebrates his 25th anniversary in the music industry, marked by hits like
What’s Your Fantasy.
The Grammy winner has been endorsing Movado for two years and has also worked with the brand on his watch collection. When asked about his Fast & Furious co-stars' watch game, Ludacris shares his opinion.
Most kids’ first watches involve some form of cartoon character or superhero. Even as a child, he already had drip, rocking a yellow-gold timepiece.
Ludacris still has nothing but time, and his new designs for Movado are a testament to his enduring style and legacy.
Author's summary: Ludacris celebrates 25 years in music with a new Movado watch collection.
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