Canada Soccer and Infinity & Announce Music Ambassadors With First Wave of Perfect Pitch Contributors

Canada Soccer and Infinity Announce Music Ambassadors With First Wave of Perfect Pitch Contributors

Grammy-winning producer Boi-1da leads the Perfect Pitch project, uniting artists like Alessia Cara, Charlotte Cardin, Loud Luxury, Nelly Furtado, The Tragically Hip, and Zeds Dead. This initiative blends genres, cultures, and communities to reflect Canada’s diverse identity.

Perfect Pitch Album and Release

The upcoming album, scheduled for release before next summer’s FIFA World Cup, will feature original songs, reimagined tracks, and unique collaborations among some of Canada’s most renowned musicians.

Infinity &'s Role and Global Reach

Infinity & aims to enhance cross-promotion and cultural engagement across major entertainment platforms worldwide. This effort will raise Canada Soccer’s profile beyond sports and support the Canada Soccer Foundation.

Philanthropic Goals

Perfect Pitch is a charitable initiative benefiting the Canada Soccer Foundation. It supports youth programs, removes participation barriers, and helps strengthen Canada’s National Teams internationally.

Future Announcements

Canada Soccer and Infinity will reveal additional artists, song releases, and activation plans in the coming months.

About Infinity

Based in Toronto with a global presence, Infinity is a full-service music and entertainment company specializing in project management, record label services, talent management, and strategic partnerships. They collaborate with artists, brands, and organizations to realize creative visions and deliver impactful results in the worldwide entertainment industry.

“Perfect Pitch has taken shape over the past several months, bringing together a powerful blend of genres, cultures, and communities that reflect the diverse fabric of Canada today.” — Boi-1da, Executive Producer

Author’s summary: Perfect Pitch unites top Canadian artists in a philanthropic music project led by Boi-1da, aiming to elevate Canada Soccer’s brand and empower youth through cultural collaboration.

Canada Soccer — 2025-11-05