Allianz Signs Four-Year Deal with West Coast Eagles
Allianz Australia has entered a four-year sponsorship agreement with the West Coast Eagles, reinforcing its dedication to Australian football and community programs. The deal covers support for the club’s AFL, AFLW, and Wheelchair football teams through 2029, focusing on both athletic excellence and social impact.
Branding and Sponsorship Details
- Allianz’s logo will appear on the neckline of the West Coast Eagles’ AFL match guernseys.
- Branding will also feature on training apparel, media backdrops, and signage at Optus Stadium and other locations.
- From 2026, Allianz will become the official shorts partner for the Eagles’ AFLW team.
- Allianz will be a major partner of the club’s Wheelchair football program.
Statements from West Coast Eagles
“Allianz Australia’s support will enhance our AFL, AFLW, and Wheelchair football programs as they pursue excellence on and off the field, while also contributing to our club’s broader community initiatives. We look forward to an exciting future together with Allianz Australia and to the added value and experiences this partnership will deliver for our members,” said West Coast Eagles CEO Don Pyke.
Community Engagement Focus
A key element of the partnership is its strong focus on community engagement, aligning the values of both Allianz Australia and the West Coast Eagles.