One of the world’s most popular midsize pickups is about to reveal its next generation. Toyota confirmed that the new Hilux will debut simultaneously in Thailand and Europe on November 10 at 6:00 AM CET. The announcement followed a teaser campaign featuring identical photos shared for the Asian market.
After months of spy shots and leaks, Toyota’s Thailand division shared the first official teaser video, offering a clear look at the new Hilux’s exterior design. This model will replace the current generation Hilux, which has been on sale since 2015 with facelifts in 2017, 2020, and 2024.
"There’s a big TOYOTA badge across the grille, just in case anyone misses the point, and a Hilux script on the tail."
The new Hilux builds upon a strong legacy, succeeding the outgoing version that has continuously evolved through several updates since its initial 2015 launch.
This launch aligns with industry trends as Toyota strengthens its presence in the midsize pickup segment, competing with models like Nissan’s recently rebooted Navara.
Author’s summary: The upcoming Toyota Hilux introduces a refreshed and sharper design, maintaining its robust legacy while unveiling simultaneously in Thailand and Europe on November 10.